About Company Pricol Limited [Formerly known as Premier Instruments & Controls Ltd] was established in 1974 at Coimbatore, Tamil Nadu, India, and commenced manufacturing operations in 1975 in the precision engineering field of Automotive Instruments. Today, Pricol is the market leader enjoying 53% of the Automotive Instruments market share. Denso Corporation, Japan is the Joint Venture Partner with Pricol since 1997.
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